Digital Signage
Communicate more efficiently with digital signage
Discover the diversity of digital worlds of experience
The digital transformation is changing the nature of communication both in companies and at the point of interest (PoI) and point of sale (PoS).
Whereas in the past the traditional notice board or notices in central locations were enough to keep employees up to date, today employees expect much more from their employer. This applies in particular to companies with employees working in many different areas or at different locations, but above all with numerous sites and companies. The size of the company itself only plays a subordinate role here - SMEs also benefit from digital solutions in their meeting rooms, reception areas, canteens and cafeterias.
In retail or system catering, for example, the aim is to offer customers a particularly pleasant experience that encourages them to return. Products should be presented in an appealing way, the customer should be able to find their way around the store easily and be provided with both useful information and entertaining content.
It has also been scientifically proven that moving images increase human attention by up to 400 percent compared to static images. This also has an impact on purchasing behavior: According to recent studies, digital advertising at the PoS increases sales by around 30 percent.
In summary, digital signage, the use of digital media content in advertising and information systems, efficiently changes and improves communication between companies, employees and customers.
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What does digital signage actually mean?
Digital signage means "digital signage" and refers to digital display boards that display multimedia content (text, images, videos, etc.) and are managed remotely. This is usually done using software that feeds in and updates the content.
Digital signage solutions allow companies to communicate individual messages effectively and quickly to different locations at the same time, for example to inform, entertain or advertise products to customers, visitors or employees.
Typical areas of use & application examples for digital signage solutions:
The company
Receive visitors and business partners, provide orientation, present products and services, meeting rooms & room booking systems
Gastronomy
Present food and drinks as well as special offers and promotions
Hotel industry
Present atmospheric decoration, special offers and arrangements
Educational institutions
Up-to-date information, orientation, room allocations
Nursing/medical facilities
Informing patients, residents and visitors
Sports facilities
Current information, gastronomy offers and advertisements
Trade fairs/events
Welcome visitors, present products and services (interactively)
Shops/shopping centers
Promote products, campaigns and special offers, inform and entertain customers
Museums
(Interactive) information and guide through an exhibition
These are the most important advantages of digital signage:
What can we do for you in terms of digital signage?
Our broad portfolio of digital signage solutions includes systems for every application. We would be happy to show you how flexibly and effectively you can use the various forms of communication.
The first impression counts
Digital signage in companies
For IT-HAUS , digital signage begins in the reception area. Here we offer creative solutions, for example to welcome visitors via a display or to present the company with the help of an image film.
As an internal communication medium, screens can be used as a digital bulletin board to inform employees about news or provide news tickers, weather reports and much more.
Ergonomic and energy-saving solutions at the workplace ensure greater efficiency and productivity in the company.
Digital signage also continues in interactive collaboration in conference rooms in the form of state-of-the-art video conferencing systems and display solutions. Here too, IT-HAUS offers reliable solutions for your presentation media.
Digital signage at the point of interest (PoI)
or point of sale (PoS)
At the point of interest or point of sale, screens become advertising space and enable interactive consulting applications; in the field of digital outdoor advertising (DooH), they even allow reach measurement and ensure compliance with campaign guidelines.
At the PoS, for example, large-format displays and LED walls serve as a sales-supporting measure that not least saves time and money. In contrast to conventional posters, digital signage does not incur any printing costs and changes can be made quickly and easily using drag-and-drop.
Solutions for aviation and transportation range from check-in, guidance systems, arrival and departure boards to airport retail.
Large-format displays also ensure the prompt provision of information in stock exchange trading, while in the catering industry they present menus, products and prices clearly and attractively. And even in the healthcare sector, medical images can be viewed and evaluated in much greater detail thanks to high-resolution screens.
Our digital signage solutions offer almost unlimited possibilities. We would be happy to advise you on your specific application.
Marketing with digital signage
Digital signage solutions offer countless opportunities to improve communication, retain customers and present yourself as an innovative and progressive company.
Content management made easy
Our award-winning content management system (CMS) for digital signage solutions gives you significantly more flexibility and saves you time and money
Our services - your benefits:
The IT-HAUS service package
Increase attention and customer satisfaction
Permanent monitoring and reporting:
You have control over the digital content, we ensure that your systems are regularly exchanged with the control center. If a device does not report a status, a ticket is automatically generated at IT-HAUS GmbH .
On-site service:
If it is not possible to resolve the problem remotely, you will be contacted by our technical team to arrange an on-site appointment.
This is how our customers benefit from digital signage:
Success Stories
What topics can our digital signage experts support you with?
Contact us, we will support you on your way to a productive and successful digital future.
Our contacts who specialize in state-of-the-art digital signage solutions will be happy to advise you.
Our manufacturing partners
You can find more manufacturer partners under Partnerships